I took a call from a Depressed Business Owner. Things are not going according to plan. This is what I said, “People will love watching you make your product. Make a YouTube.com channel.”
Then I said, “Go to YouTube.com. Find the Goat Milk Soap New Zealand channel. That is mine.” I pointed out a video that took seconds to set up, and seconds to record and has 900+ views. No wait made that 9,364 views as of September 8th 2021…
The Depressed Business Owner was immediately inspired.
Here are some of the reasons why physical product producers can be inspired. They have multiple launch pads. They can create income diversity.
Income Diversity for Depressed Business Owner
If you have a box being sent to multiple locations, you have a launching pad for other income streams.
Harley Davidson makes more money from “Merchandise than motorbikes.
Your sole income source is wrapped up in the sale of a box of items.
But if the box created an opportunity for people to look online at other things, which you sell, it could create another income for you.
Broadcasting everyday life, and commentary entertains and engages your customers
Hubbards Cereals place a newsletter into their boxes. They are broadcasting a message they want to be spread, by placing it in the box.
What if that message had a link to a YouTube channel or Instagram, and from there people can purchase other things?
There are multiple T-Shirt and other merchandise providers out there. Each of them has their own market place. People can purchase your short, for example, directly, and you can arrange to be paid by the T-Short shop.
Everything takes work. But income doesn’t often get delivered without effort.
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[…] Zealand? I wrote an article about a depressed business owner who got inspired, and in it I mention Hubbards Cereals, […]